Product Pulse: January Highlights

image.png👋 Seller advantage starts here. Stay up-to-date with our latest platform feature updates and releases via our newsletters below! Learn about TikTok Shop tools to drive higher sales and efficiency.
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🚀 This months Features & Optimisations

No Models? No Problem. Turn Product Photos into Shoppable Videos with AI

AI Fashion Video Maker is a free tool for producing high-quality Shoppable Videos in minutes, with no models, no photoshoots, and no editing skills required.
What's New
  • 45 New Poses Added Daily: Get better side angles, dynamic movements, and a clearer display of product details.
  • 20 Fresh Templates Weekly: New designs added every week covering commuting, sports, vacation, and more.
  • Natural Voiceovers: Multi-emotion voiceovers with human-like narration that pair perfectly with AI-generated scripts.
Why You'll Love It
  • Instant Conversion: Turn the photos already in your product listing into high-impact Shoppable Videos.
  • Grow for Free: Boost your visibility, engagement, and sales without any production costs.
  • Cross-Device Access: Easy to use on both desktop and the app (currently available for womenswear and menswear).
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Introducing AI Dubbing: Professional Videos in Minutes

Introducing AI Dubbing, a brand-new feature that helps you turn product videos into polished, ready-to-post content, without recording anything yourself.
This feature uses AI to automatically create scripts based on your product details, a synthetic version of your own voice, and enable lip sync for more realistic visuals—making video creation faster, easier, and more scalable.
How it works
  • Upload a short product video.
  • Select your product and review the AI-generated script.
  • Choose a standard AI voice or a synthetic version of your own voice.
  • Enable lip sync and generate your video.
That's it: no script reading, no re-recording, and no extra editing.
Why sellers are using AI Dubbing
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Engage Your Buyers: Personalised Outreach and Unique Offers via the CRM Tool

The Customer Relationship Management (CRM) tool is the new way to build stronger relationships with buyers. Send personalised messages and exclusive promotions to re-engage past buyers, encourage repeat purchases, and recover abandoned carts, all in just a few clicks.
Why sellers are using CRM to grow their business:
  • Boost sales through targeted messaging: Reach shoppers based on real behaviours such as abandoned carts, repeat purchases, or completed orders.
  • Increase loyalty and retention: Keep your customers engaged with timely messages tailored to their shopping journey.
Pick the plan that fits your goals:
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List with AI: Create Your Product Listings in Seconds

Say goodbye to manual data entry. Our new List with AI feature turns basic product info, like a single photo and a brief description, into a complete, high-quality product listing automatically.
The AI handles the heavy lifting by generating your product titles, descriptions, and categories, so you can focus on making sales.
Why this matters
  • Save Hours of Work: Go from a blank page to a finished draft in seconds.
  • Boost Visibility: The AI optimises titles and attributes to help your products show up in more searches.
  • Reduce Errors: Get accurate category suggestions and attribute matching without the guesswork.
How to use it
  1. Navigate: Go to Products > Add products > List with AI in your Seller Center.
  2. Upload: Add a product image or type a few quick keywords about the item.
  3. Review: Watch the AI generate your draft, make any quick edits, and hit Submit.
Ready to speed up your workflow?
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Boost Your Results: GMV Max Now Integrated into Campaign Registration

Great news! GMV Max Ads is now built directly into the TikTok Shop campaign registration process. It’s now easier than ever to increase your shop’s visibility and sales when you join a campaign.
When you register products for a TikTok Shop campaign, a GMV Max paid ad campaign is automatically created to help maximise your performance.
Key Benefits:
  • Drive Incremental Sales: Reach new shoppers and increase the total GMV of your promoted products.
  • Multi-Channel Reach: Your products are automatically placed across multiple high-performing ad channels.
  • Save Time: Enjoy minimal setup with smart, automated optimization that works while you focus on your business.
How to get started
Simply join a GMV Max-enabled TikTok Shop campaign to start unlocking these perks and growing your revenue.
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Judge.me

Integration: Bring Your Credible Reviews to TikTok Shop
Eligible sellers can now activate the Judge.me Product Reviews integration directly in Seller Center. This allows you to automatically import your existing customer reviews from other ecommerce platforms into TikTok Shop.
By showcasing verified reviews on your product detail pages, you can establish trust and drive conversions.
Why this matters
By carrying over established social proof, you can avoid starting from zero, build buyer confidence faster, and accelerate your performance on TikTok Shop.
How it works
  • Automatic Sync: Connect your Judge.me account to sync authentic reviews without manual effort.
  • Timeline: The initial sync may take up to five days. After that, new reviews sync on a rolling basis.
  • Transparency: Once moderated, imported reviews appear as “Review from website” so buyers know exactly where the feedback came from.
Getting startedInstall the Judge.me app via the TikTok Shop Seller Center and follow the review sync prompts.
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Ship Smarter: Multi-Product Sample Grouping is Here

You can now send multiple approved samples to the same creator in a single order. This update is designed to slash your shipping costs, simplify fulfillment, and make sample management easier than ever.
Why this matters
Previously, every approved sample created a separate order, even for the same creator and same shipping address. This meant multiple shipping labels, higher logistics costs, and manual tracking work.
How it works
  • This feature applies to Open Collaboration and Target Collaboration sample requests.
  • Order grouping is enabled by default for all eligible sellers.
  • When the "Combine orders settings" toggle is ON, the system groups orders automatically based on:
    • Seller warehouse location
    • Creator shipping address
How to manage this setting
  1. Go to the Sample Request page in Seller Center.
  2. Locate the toggle labeled “Combine orders settings.”
Sample Order Grouping helps you reduce shipping costs and streamline sample fulfillment with no extra setup required.
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