Seller-Fault Cancellation Rate
This guide helps sellers avoid violations related to order fulfillment. Please note that examples are not exhaustive, and policies may change. For the latest updates, visit the TikTok Shop Policy Center
What is Seller-Fault Cancellation Rate?
The Seller-Fault Cancellation Rate (SFCR) is the percentage of orders cancelled due to the seller's controllable actions within a 7 calendar day period.What seller actions influence the Seller-Fault Cancellation Rate?
These include, but are not limited to:Cancellation initiated by | Cancellation scenario | Counts towards SFCR? |
Seller | My item went out of stock | Yes |
Seller | I made a pricing error | Yes |
Seller | I was unable to deliver to the customer's address | Yes |
System | The order was automatically cancelled because I did not ship within the required time limit | Yes |
Buyer | The buyer submitted a cancellation request because the item will not arrive on time (buyers can only select this reason after the seller misses the dispatch deadline) | Yes |
Buyer | The buyer submitted a cancellation request due to a change of mind | No |
What is the target for Seller-Fault Cancellation Rate?
Sellers must maintain a Seller-Fault Cancellation Rate (SFCR) of 2.5% or lower.Are any sellers exempt from SFCR enforcement?
Sellers using Fulfilled by TikTok (FBT) are exempt from SFCR enforcement.What are the consequences of a high Seller-Fault Cancellation Rate?
Sellers who exceed the 2.5% threshold will be subject to enforcement actions. The severity of the action will increase based on how high the Seller-Fault Cancellation Rate is. This may include an Order Volume Limit, which restricts the number of orders a seller can receive, or account deactivation for persistent non-compliance.For full details of enforcement thresholds and consequences, refer to the TikTok Shop EU Seller Performance Evaluation Policy.
Sellers can view their Seller-Fault Cancellation Rate (SFCR) performance by logging into Seller Center, navigating to Shop Health, and scrolling to the Order Fulfillment Violations section.